No matter the size, mission, strength or success of your business, brand-building strategies are necessary components to building trust, establishing relationships and strengthening awareness. But like everything else, branding practices are constantly evolving, and it’s important to stay ahead of the curve and understand what your future branding strategies should entail. To help, here are three best-practice branding trends that need to …
Several months ago, title agents across the country observed an uptick in attempted escrow fraud. In many cases, fraudsters posed as other participants in the transaction and attempted to trick agents into wiring funds to fraudulent accounts. The vast bulk of these escrow fraud attempts involved bogus emails. The stories and dollar losses were startling, and the industry responded. Alliant …
Wire fraud attempts are very common in the title industry. A typical wire fraud scheme, encountered by some of our agents, is known as a business email compromise (“BEC”). In this scheme, the fraudster has hacked into a party’s email account. The fraudster then lies in wait, they read the outgoing and incoming emails waiting for a sales transaction to …
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